Hi, Chunky B. here. The story goes like this. When I was in 3rd grade I made a Christmas card for my Mom. For many Xmas’s after my Mom would hang that very card by the fireplace. And for years I would open it and read one of the dumbest Christmas cards ever. It read, “I say a Metty Christmas.” I told you it was dumb. When I gave my Mom the card I read it out load with some lame accent and she laughed. it became her favorite card. I know… cute story, but why? In that card I drew the very first Chunky B. Face. aka the “Face”.
So for decades the “Face” held the test of time. I doodled it everywhere I went. There was always a sharpie in my pocket and a wall that needed some Chunky love.
I loved hearing stories about a friend in some random airport bathroom or in a subway in New York City and they would look up and see the “Face”. The stories kept on coming.
So cut to 1998. By this time, I parlayed the “Face” and my nickname together and made T shirts. I told the world I had a line of clothes and it was called, “Chunky B. Wear”. Everywhere I went I carried a duffle bag full of CBW. I told people, “ If you wear this T shirt, you must be real, be kind and be cool at all times. If, at any given moment, you are not, please removed all CBW at once.
We became known as the “Cool Enhancer”. B. Real, B. Kind, B. Cool. with Chunky B. Wear. The word spread about this cool logo. Eventually a company in New York said let us give you some serious cash and we’ll blow this clothing line up. I said hell yeah.
Well they F’d up the whole thing up. One exec wanted this, the other wanted that. It whent on for a year and a half. The 11th hour the big guy said let’s regroup. That’s when I felt the wind go out of the sails.
All I know is 3 years later I got my logo back and I got paid. I bought a new house in Venice Beach Ca. I couldnt have been happier. What started as a joke rolled into a line of T shits that was extremly cool. It was a dream come true. Sure, we haven’t got maximun exposure in the market place yet. Give us a minute.